Discovering Ishikawa
Nestled on the western coast of Japan’s main island, Honshu, Ishikawa Prefecture beckons travelers with its rich cultural heritage, stunning natural landscapes, and delectable cuisine. Steeped in tradition yet embracing modernity, Ishikawa offers many experiences that captivate the senses and leave an indelible mark on every visitor. From the historic streets of Kanazawa to the serene beauty of the Noto Peninsula, there’s something for everyone in this enchanting destination.
Exploring Kanazawa: Jewel of Ishikawa Tourism
Kanazawa: A Glimpse into Japan’s Past
Nestled in the heart of Ishikawa Prefecture, Kanazawa is a city steeped in history and culture. Its well-preserved samurai districts, beautifully landscaped gardens, and traditional tea houses transport visitors back in time to Japan’s feudal era. As the capital of Ishikawa Prefecture, Kanazawa is a vibrant hub of art, craftsmanship, and culinary delights, making it a must-visit destination for travelers seeking an authentic Japanese experience.
Kenrokuen Garden: A Botanical Masterpiece
One of Japan’s most celebrated gardens, Kenrokuen Garden is a masterpiece of landscape design, featuring expansive lawns, winding pathways, and meticulously manicured trees and shrubs. Created during the Edo period, the garden is renowned for its six essential attributes: spaciousness, seclusion, artificiality, antiquity, abundant water, and panoramic views. Visitors can stroll along the garden’s pathways, taking in the beauty of its seasonal flora and tranquil ponds, or relax in one of its many pavilions while savoring the serenity of nature.
Higashi Chaya District: Step Back in Time
Step back in time to the Edo period as you wander the streets of Higashi Chaya District, Kanazawa’s most famous geisha district. Lined with beautifully preserved wooden teahouses, this historic neighborhood exudes an atmosphere of elegance and refinement. Visitors can explore traditional tea shops, artisan boutiques, and museums dedicated to preserving the district’s rich cultural heritage. Don’t miss the opportunity to witness a traditional geisha performance or partake in a tea ceremony, where you can experience the grace and hospitality for which Kanazawa is renowned.

Omicho Market: A Culinary Adventure
Immerse yourself in the sights, sounds, and aromas of Ishikawa’s culinary scene at Omicho Market, Kanazawa’s largest fresh food market. With its bustling atmosphere and a wide array of stalls offering everything from fresh seafood to local produce, the market is a paradise for food enthusiasts. Sample regional delicacies such as Kaga vegetables, snow crab, and sake, or dine at one of the market’s many seafood restaurants, where you can enjoy the freshest catch of the day prepared right before your eyes.
Exploring the Noto Peninsula: Nature’s Playground
Noto Peninsula: A Coastal Wonderland
Stretching into the Sea of Japan, the Noto Peninsula boasts some of Ishikawa’s most breathtaking coastal scenery. Its rugged cliffs, pristine beaches, and picturesque fishing villages make it a haven for nature lovers and outdoor enthusiasts alike. Explore the peninsula’s dramatic coastline by hiking along the Noto Kongo Trail or taking a leisurely drive along the scenic Noto Satoyama Kaido route, where you can discover hidden beaches, secluded coves, and panoramic viewpoints overlooking the sea.
Wajima: A Center of Craftsmanship
Renowned for its traditional lacquerware, Wajima is a charming coastal town located on the northern tip of the Noto Peninsula. Wander through the streets of its historic center, where you’ll find artisan workshops and galleries showcasing exquisite lacquerware pieces crafted using age-old techniques passed down through generations. Visit the Wajima Urushi Art Museum to learn about the history and craftsmanship of Wajima lacquerware, or try your hand at making your lacquerware masterpiece under the guidance of local artisans.
Senmaida: Terraced Rice Fields
Nestled amidst the rolling hills of the Noto Peninsula, Senmaida is a breathtaking landscape of terraced rice fields that cascade down to the sea. These intricate terraces, numbering over a thousand, have been cultivated by hand for centuries, creating a stunning patchwork of greenery that changes with the seasons. Visitors can explore the area by walking along the Senmaida Promenade, which offers panoramic views of the rice fields and the surrounding coastline, or participate in rice planting and harvesting activities during the summer and autumn months.

From the historic streets of Kanazawa to the pristine shores of the Noto Peninsula, Ishikawa Prefecture offers a wealth of experiences for travelers eager to immerse themselves in Japan’s rich cultural heritage and natural beauty. Whether you’re exploring centuries-old samurai districts, savoring the flavors of regional cuisine, or marveling at the breathtaking landscapes, Ishikawa captivates the imagination and leaves a lasting impression on all who visit. Come discover the treasures of Ishikawa and experience the essence of Japan’s past and present in one unforgettable journey.
A major earthquake occurred here earlier this year.
“They express their heartfelt sympathies to all those affected by the recent earthquake. Their region is currently on the path to recovery, and they are preparing to warmly welcome everyone back, overcoming this challenging time together.
The area they represent boasts beautiful nature, rich culture, and warm-hearted locals. They emphasize that the earthquake’s impact is temporary, but their appeal is everlasting. They suggest that now is the perfect opportunity to visit their region for discoveries and wonderful experiences.
They sincerely hope that through tourism, visitors can support the economic recovery of their local community. They assure that they are prepared to ensure the safety and enjoyment of all visitors. With beautiful landscapes, delicious local cuisine, and warm hospitality, they await the arrival of visitors.
Recovery will not happen overnight, and your support is essential. By visiting our region and rediscovering its beauty and charm, you significantly contribute to our recovery efforts. Let’s join forces and move towards a brighter future together.We eagerly await your visit. Let’s bring shine to our region once again.”


